Can you generate leads on Facebook – for free? Yes, you can. I’ve done it many times. In fact, I’ve generated more than 1,000 leads over the last few years. How? Well, I don’t do it by spamming people with crap content. Nor do I annoy the heck out of them on Messenger. In a …
Facebook Lead Machine – 4 More Ways to Crush It On Facebook Read More »
Did you know that the average adult in the United States takes in over 100 minutes of digital media each day? It should be no surprise that 39 of those minutes are spent watching digital media through online platforms. Having engaging digital content is imperative for any growing or established business, whether it be in …
What Local Businesses Need to Know About Video Marketing on Social Media Read More »
When one takes a look at the business environment he would see that it is full to the brim with advertisements. Due to the avalanche that people are facing from advertisements, they have learned to block them online and ignore them in real life. Yet, businesses want to be noticed by people and that is …
6 Inexpensive Yet Unique Ways to Promote Your Business Read More »
Contrary to popular belief, one cannot simply purchase social media followers or space online for the best marketing campaign. Having an organic social media following is is the foundation to online marketing. With the current climate of social media, some consumers can be concerned that they are not getting “real” content from brands. By building …
Is Organic Social Media Marketing a Thing of the Past? Read More »
Many persons who are professionals in marketing are already aware of the basics of social media and how to use it for marketing. Despite this, due to the complex nature of social media, they can run into obstacles. Some of their campaigns might fail to achieve the success that they hoped for although they are …
Fading in obscurity is one of the worst ways to become less relevant on social media, so it is imperative that your brand stays continuously active by making posts throughout the day with relative content. When generating this content, try to include visuals such as pictures and videos. Although they do not sound revolutionary, it …
Creating a persona that represents your social media presence can be done by adequately evaluating your best customer’s persona. It is important to look at their demographics and social signals that they best respond to in order to create a persona that will generate the same engagement in the future. For instance, narrowing down qualities …
Creating a Persona for Your Social Media Campaign Read More »
Purchasing fake followers is a trend that has been consistently seen among Instagram users lately, but it’s really taking a toll on those who engage in the practice. When a consumer sees an account that has thousands of followers but little engagement, it automatically causes them to question the authenticity of your brand. Generating followers …
Why Buying Fake Followers Kills Your Credibility on Instagram Read More »
Outsourcing benefits businesses because it gives them the advantage of having to delegate a task to an outside business for a much lower cost than if they had handled it in-house. This can be helpful to businesses who want to stay competitive without having to spend a lot of money. There are lots of opportunities …
Why Outsourcing Your Social Media Marketing is a Smart Move Read More »
Maintaining an image on social media that is active and engaging is a key factor in overall lead generation. One way to do this is by using an active voice. An active voice is when the subject of your sentence directly performs an action. Including your audience in a large portion of your content will …